I'am a graphic design Freelancer
forvisually compelling stories.​

Hello!
My name is Kamal Wahed, and i create brands.
Yes, thats a big coincidence.

Visual identity is always the first step of any business, being aware of the importance of this investment can change your brand's entire journey.

Our mission here is to help our clients gain prominence in the market in an authentic way. Through our efforts, we seek to create expressive visual identities and brand strategies that reflect each person’s personality and values. Our commitment is to deliver a design that generates results.

Our deliveries.

Logotype:

Logo and symbol (if necessary) with flexible versions designed for applications in different media and formats; EPS,PDF,PNG,SVG (rgb, cmyk and pantone)

Visual Identity:

Graphics and supporting visual elements; Slogan and Tags; Support Typography; Color Palette;

Marketing and branding materials:

Advertising materials with visual identity communication developed such as: sign, cards, billboards, uniforms, posters etc. These materials are defined by the customer in the “briefing” stage.

Collateral services.

If this is your need, you can request some of the items below for the same quote. These are works carried out by partners on our team, who work together during the creation of the projects and after delivery.

Feedbacks.

Creative process.

Analysis

Information collection and research stage for understanding, here we seek to align everything that was passed on by the client so that we can highlight the challenges and objectives of the project.

Strategy

Here the customer enters the game so that nothing is a surprise in the end. With the information in hand, we will carry out an in-depth analysis to understand how the brand is positioned in the market today, research its competitors, define the attributes and values that we want to convey to the target audience, the contact points where the brand appears, and then choose a color palette and supporting typography that faithfully represents the feelings we want to convey in the visual identity. At this stage we will also provide visual guidance for the symbol and logo based on these studies, to be previously approved by the client.

Design

At this stage we use our expertise to actually build a logo aligned with the previous approaches, for a creation that actually speaks to the desired target audience and sells the service offered in a clear and efficient way. Here we contextualize the creation and exemplify how the brand will work with the chosen color palette.

Presentation

By translating all the information into a visual element, we have the brand and visual identity ready to be presented. Here we will make a video call to defend our piece and detail each choice made to arrive at the final result.

Delivery

To ensure identity consistency, we will deliver a document containing the guidelines for the visual identity system. This is important information for the correct use of the logo by third parties.